01 — Your need

You have a product idea. How do you make it manufacturable and sellable?

From the ideation workshop to the validated prototype, we bring marketing, formulation, processing and sensory together to turn a concept into a market-ready product.

Sound familiar?

  • A concept, a trend or a client request, but no recipe or process yet.
  • Ingredient, claim or cost constraints that block formulation.
  • The need to test the product with consumers before investing.
  • A tight launch window and little room for error.

02Our solution — Develop a new product

From idea to validated prototype

  1. 01

    Frame

    Ideation workshop and market opportunity validation with your team. We set the value proposition, constraints and success criteria.

  2. 02

    Formulate and prototype

    Formulation trials in the lab and in the small-batch manufacturing unit. Every iteration is measured: texture, stability, water activity, ingredient cost.

  3. 03

    Validate

    Sensory tests and consumer research at Centre HUMAMI, shelf-life trials, regulatory review of the label and claims.

03Proof and tools

Tools and expertise

  • Co-creation workshops
  • Formulation lab
  • Small-batch manufacturing unit
  • HUMAMI sensory panels
  • Aqualab VSA
  • Regulatory review
Next pageImprove an existing product

04Let’s act

Describeyour challenge.

A few lines are enough. An expert from the team will call you back to talk about it.

Or talk to us directly

Find us

3000 José-Maria-Rosell Avenue
Saint-Hyacinthe, Quebec J2S 0J9

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